Entries by uniquemedia

Aviva launches new car insurance advertising campaign, developed by Core – Campaign, narrated through a child’s imagination, unveils new ‘It takes Aviva’ brand positioning

July 26, 2021 in /by

Core, in collaboration with Zenith, has developed a new advertising campaign for Aviva.  The new car insurance campaign also unveils Aviva’s new brand positioning ‘It takes Aviva’ for the first time in the Irish market. Research conducted by Core for the new campaign revealed that consumers crave emotional confidence in their insurance provider, and this […]

New Irish digital healthcare business, VIGO Health, partners with innovative Abi Global Health to offer instant online access to ‘Ask a Doctor’ service that provides trusted medical advice in minutes

July 1, 2021 in /by

First partnership of its kind in Ireland links VIGO Health customers to network of trusted Irish based doctors Partnership allows unprecedented ease of access to doctors 24/7 via messaging apps such as WhatsApp, Messenger and Viber VIGO Health, a new and innovative digital health cover proposition that covers everyday health costs under one simple plan, […]

New rules relating to advertising of High Fat, Salt and Sugar (HFSS) food and beverage products unveiled by the Advertising Standards Authority for Ireland

July 1, 2021 in /by

No medium can be used to advertise HFSS products if more than 50% of its audience is under 15 years of age and restrictions apply to the percentage of HFSS marketing communications that can be carried by each media format New rules also apply to sponsorship activities and use of licensed characters in promotional activity […]

Leading renewable energy firm, DP Energy, appoints Adam Cronin as Offshore Technical and Engineering Manager

June 30, 2021 in /by

DP Energy, one of Ireland’s leading developers of renewable energy projects, has appointed Adam Cronin as Technical and Engineering Manager of its Irish Offshore team. Headquartered in Buttevant in North Cork and operating across the world, DP Energy is committed to using the most sustainable and environmentally responsible methods possible in all of their energy […]

Irish advertising and marketing practitioners urged by Association of Advertisers in Ireland (AAI) to take part in first ever global industry census of diversity and inclusion

June 21, 2021 in /by

World Federation of Advertisers census questionnaire is live until 2 July Irish survey results will feed into global initiative to investigate workforce composition across the industry 22 countries taking part in bid to establish tangible baseline for the global industry which will help inform an action plan for improvement led by the WFA The Association […]

Business services, engineering, logistics and wholesale sectors generate most enquiries about Covid-19 Credit Guarantee Scheme according to Bibby Financial Services Ireland

June 14, 2021 in /by

Bibby Financial Service Ireland providing individual facilities of up to €1m for eligible SME customers as part of Credit Guarantee Scheme Bibby Financial Services Ireland, a leading provider of financial support and funding solutions to Irish SMEs, has said the business services sector has generated the most interest in the Covid-19 Credit Guarantee Scheme since […]

New Irish digital healthcare business, VIGO Health, partners with Meagher’s Pharmacy Group to offer free nationwide prescription delivery for customers

June 14, 2021 in /by

VIGO Health customers to also receive 10% discount for Meagher’s online store VIGO Health, a new and innovative health cover proposition that covers everyday health costs under one simple plan, has unveiled a new partnership with Meagher’s Pharmacy Group which offers free nationwide prescription delivery to its customers. VIGO Health offers access to over 30 […]

Jose Mourinho unveiled as columnist for The Irish Sun’s EURO 2020 coverage and will feature in new ‘Eur All Invited’ advertising campaign

June 14, 2021 in /by

Legendary Portuguese manager Jose Mourinho to also feature exclusively in TV, press, radio and digital media advertising activity Wayne Rooney and David Moyes also signed up as columnists for EURO 2020 The Irish Sun, Ireland’s bestselling daily tabloid newspaper, has unveiled its ‘Eur All Invited’ campaign with Champions League winning manager Jose Mourinho leading its […]

The Advertising Standards Authority for Ireland calls for the new media commission to take account of non-statutory complaints mechanisms at pre-legislative scrutiny of theOnline Safety and Media Regulation Bill

June 4, 2021 in /by

The Advertising Standards Authority for Ireland (ASAI), the independent self-regulatory body committed to promoting the highest standards of marketing communications in Ireland, attended the Joint Committee on Tourism, Culture, Arts, Sport and Media, on Wednesday 2nd June, to discuss the Online Safety and Media Regulation Bill. While ASAI recognizes and supports that the new media […]

New Irish digital healthcare business, VIGO Health, offers access to 30+ everyday health services on one platform for one price – less than €10 a week*

May 31, 2021 in /by

VIGO Health aimed at those who don’t have private health insurance and addresses gap in the Irish market for fast access to everyday health services at a reasonable price – via one digital platform Combination of innovative digital solutions and cash benefits allow customers to access all their health connections in one place including virtual […]